Capstone Marketing Blog

Crafting and Delivering Winning Presentations

Rebecca Ryan, 2EO, Next Generation Consulting, shared her thoughts on crafting and delivering winning presentations at last week’s Winning Is Everything conference:

  • What do you want your audience to think, feel and do as a result of your presentation?
  • Stories rule, stats rot. Stories that work are hilarious, share failure, or are poignant.
  • Show, don’t tell. Use effective images.
  • When sh!t happens, improvise.

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