“In the arcane world of professional services marketing, there’s a profound difference between mundane marketing practice and marketing wisdom. Jean Caragher has always been a font of marketing wisdom, and a significant leader in a difficult and constantly emerging marketing practice. She is one of the few practitioners who has truly helped shape the way professional service marketing is practiced. Jean, congratulations on your anniversary.”

Bruce Marcus (deceased) Professional Services Marketing Icon
Resources

I am extremely fortunate to have a career that I love. Over the years, I’ve met many people who have shared their insights and experiences with me. Here is one opportunity for me to give back and share my insights and experiences with you. Enjoy these accounting firm marketing resources.

 

Complimentary Downloads:

Niche marketing for accountants

Disastrous Marketing Plan cover-March 2015

 

 

 

 

 

 

 

 

 

 

Marketing Plan Guide cover-March 2015

 

 

 

 

 

 

 

Client Survey FAQ Cover2-March 2015

 

 

 

 

 

 

 

 

 

 

Client Survey Questions-March 2015

 

 

 

 

 

 

 

 

 

 

Cross-Selling Matrix Cover-2015